Helsinki, Finland (February 23, 2023) – Valo Motion, the Finnish maker of award-winning active mixed reality products, has announced that its mixed reality playground ValoArena will make its Middle Eastern debut at the Dubai Entertainment Amusement & Leisure Exhibition (DEAL) trade show March 14-16, 2023.

Valo Motion’s existing product line, including its ValoClimb and ValoJump attractions, is established in MENA (Middle East North Africa) but the DEAL show will be the first time the region will have the opportunity to demonstrate and purchase Valo Motion’s new unattended immersive multiplayer arena. Valo Motion will be available for appointments and product demonstrations at Warehouse of Games’ Booth #C53 in Hall #3 this March 14-16 at Dubai Entertainment Amusement & Leisure Exhibition (DEAL) at the Dubai World Trade Center.

“Valo Motion is excited to introduce ValoArena in such an important region,” said Raine Kajastila, CEO and Founder of Valo Motion. “We’re happy to have the opportunity to entertain people with ValoArena’s games that are active and joyful.”

Valo Motion has already seen success in the Middle East and North Africa where numerous amusement locations currently feature their active mixed reality ValoClimb attraction or their trampoline-enhancing ValoJump products.

“Valo Motion is honored that guests visiting amusement and activity locations in the UAE, Kuwait, and Egypt are being entertained and challenged by ValoClimb and ValoJump,” said Kajastila, “Saudi Arabia is leading and innovating in the convergence of retail and entertainment and ValoArena presents a perfect opportunity to expand our vision of fun, interactive experiences that encourage physical movement and exercise there and throughout the larger region.”

ValoArena’s intuitive gameplay requires no employee supervision, wires, or wearables for exciting, immersive, physically active gameplay. Up to six players ages 4-99 can enter ValoArena’s 64 square meter stage and choose between different games to compete in a simultaneously physical and virtual space. It’s an exciting experience for players and spectators, who have clear visibility into both the physical action and the virtual fun via a large, crowd-focused monitor. It all adds up to a truly unique mixed reality social attraction that’s easy to use for both guests and operators.