According to a study by the Bureau of Labor Statistics, women held only 35% of tech jobs at the end of 2023 in the US alone. Women are also the minority in major tech companies, where the proportion of female staff is less than 45% The percentage of women in leadership positions in these top companies fall below 35%. This gap in tech employment of women becomes more pronounced at the top of the corporate ladder.

Putting an end to gender inequality in the tech sector

'This year's global International Women's Day theme is Accelerate Action, a theme emphasizing the urgency of making progress towards gender equality to enable women in reaching their full potential. At Embed, we're proud to be the change we want to see in the world, which is why you can #ExpectHERinTech and everywhere else in the business of fun," says Embed Solutions Group CEO Renee Welsh.

"At Embed, we believe in the value of diversity in our talent pool. We have a shared commitment to gender parity at all levels of the organisation because we believe in the boundless intellectual, leadership, cultural, and commercial strength that results from harnessing and realising the talent capital of gender and cultural equality We take great pride in not only being gender-equal but putting an end to gender inequality in our tech sector," she continues. 

CMO & Chief Growth Officer Sara Paz adds, "With a Chief Executive Leadership team made up of 50% women, Embed is proud to be an example of what other companies, large and small, aspire to achieve."

Embed is known to gravitate towards female leaders in the FEC industry for collaboration and support. "We're proud of the sisterhood we have with the industry's female icons, like Beth Standlee, Founder & CEO of Trainertainment and Chairman of the AAMA Board of Directors; Holly Hampton, Bay Tek Games VP & Director of Innovation and Chairman of the AAMCF Board; Amy Hedrick, Founder & CEO of Cleanbox Technology; and industry trailblazers like Lori Schneider, Executive Vice President of AMOA; Vicky Peek of Tilt Studios; Paula Rinker, Merchandise & Programs Director at Coast to Coast Entertainment, and more... like Joy Park, GM of LAI Games, Em bed's sister company. We celebrate all these women with gustol," commends Paz. "We're also amazed by Embed customers who are new impact players trailblazing in the industry, like Jennifer Donner of Game Over Arcade. These accomplishments of women with their unstoppable professional and personal velocity are an example of the change we want to see in our industry," concludes Welsh.

Celebrating the Women in Tech

To celebrate the amazing contributions and achievements of women in the industry, Embed will be giving away exclusive International Women's Day pins at Amusement Expo International.

Catch the Embed team and the roster of integrated hardware and software solutions such as the Mobile Wallet, STATS, smartTOUCH™+ KIOSK+, TOOLKIT suite, and a showcase of game cards and wearable media at booth #647, Amusement Expo International (79 to 20 March, Las Vegas Convention).

Center, NV). To register or view Embed's full trade show schedule, click here.

About Embed:

Embed is the worldwide leader of  cashless business management systems and solutions for the amusement, entertainment, and leisure industries. Designed to deliver a superior guest experience, the platform is a complete integrated cashless solution for business owners to maximize revenue and operational efficiency while reducing costs.

With Embed's platform, a business (single or multi-location) has real-time visibility and control across its entire operation from guest party-planning and bookings via mobile to integrated point-of-sales, including bundles and upsell packages, a full range of games management, real-time prize inventory, game card kiosks, and more - all integrated and accessible via mobile.

With over 7,000 customers and more than 3,000 installations around the world, Embed is equipped and ready to empower Family Entertainment (FEC) businesses with direct sales, services and support anytime, anywhere.